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Entries in "B2B Marketing &
Sales Measurement"

From List-Based to Account-Based

Many signed up for the ABM Consortium webinar recently: "The Case for ABM - Less [...]

2016-04-07

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Social selling for B2B companies doing large deals

The c-suite has had a slight delay in most B2B companies but can now be found on [...]

2015-11-09

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Marketing and Sales Should Join Forces and Focus

Comment on this video from Claritix. The buyers are indeed more empowered and i [...]

2015-08-07

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