How well do you know your B2B customers? Do you know what they're interested in and how they interact with your website? Let us show you how precise audience identification can maximize the effect of your marketing activities and amplify your messages to the decision makers in your key accounts.
Understanding what your clients and prospects are interested in makes it easier to time your sales and marketing efforts. Give your sales team an advantage through actionable audience insights!Take a step ahead
Generic adverts targeting a broad audience are now consigned to the history books, especially when it comes to B2B marketing. Advertising certainly works in a B2B context, but it should be timely, relevant and truly targeted to your key accounts. Account Based Advertising, ABA, means the right message at the right time to the right audience.
Designing your messages specifically to each target account, will build trust in you, open doors for your sales team, and maximize the return on your advertising spend.Investigate relevance of ABA
There's no doubt about it, Account Based Marketing and Account Based Advertising are hot trends in B2B sales. But how well do your sales and marketing teams understand how they work?
Through our education and workshop sessions we'll help your teams establish a customer-oriented mindset and understand the importance of sales and marketing being aligned.Be curious! Click here.
"Our digital ABM program with Vendemore influenced a Security pipeline of $25M within three of our core industries."
Andrew Greenwood, Director, Global Portfolio Marketing, DXC Technology
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The right messages to the right decision makers and alignment between marketing and sales, is what Siemens PLM Software in the UK managed to achieve by implementing account based marketing, topped with account based advertising.
Are you looking for more efficient B2B marketing solutions?
Vendemore combines the experience and creativity of our people with the opportunities provided by modern technology to give you precise, innovative and smart marketing. And who wouldn't want that?
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