With our Audience Profiling Service, you'll track both your selected key accounts' activities online, and the activities of companies yet unknown to you, but that are interested in your line of business.
Audience Profiling will help you select what accounts to prioritise for your sales and marketing efforts:
We'd recommend to start by a 3-months' analysis, to learn what your key accounts are researching right now, as basis for your sales and marketing priorities.
" Analysing the customer base" may sound large and complex, particularly if "Artificial Intelligence" (AI) and "predictive analysis" are mentioned in the same sentence. Don't get lost in the tech and the buzz words, it doesn't have to be difficult. It's s
A digital display ad campaign can be a very efficient marketing tool to build awareness and trust in a company. For B2B companies, a display ad campaign can be the first step in an Account Based Marketing effort. So how can you ensure that the ad will liv