Breakfast Seminar, Stockholm 20th March


Digital advertising and ABM - trends and tactics.

How can a B2B company benefit from digital advertising as part of an Account Based Marketing (ABM) strategy? And what are the current advertising trends? This will be discussed at our Breakfast Seminar in Stockholm on the 20th of March, and you are invited!

The seminar will focus on how digital advertising can help B2B companies build their brand and grow their business over time, but also on how to apply smart advertising tactics to support sales this very quarter.


7:50 - 8.10    Breakfast mingle

8:10 - 9:15    Seminar

  • Digital Advertising: Channels, trends, and current opportunities
    Charlotte Thür, CEO & Founder of IAB Sweden, will share her knowledge about digital advertising in general, and more specifically about channels, development, and current marketing opportunities to reach out and build awareness. The trade association IAB Sweden is a hub for digital marketing in Sweden and has today a clear role of unifying, influencing and educating the media industry.

  • B2B advertising tactics - a way to grow both customer insights and sales
    Christopher Strandell, Sales Manager Vendemore, will talk about the role of digital advertising in an ABM context and about how B2B advertising can be used both to gain a better understanding for your customers interest over time and to help win deals today.

  • Open discussion, Questions and Answers

Place: Helio, Hightech building, floor 2, Sveavägen 9

Note: The program will most likely be in Swedish. The seminar language will be decided based on the audience's preferences.


You would like to know more but cannot come? Contact us!

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