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Account Based Advertising

Account Based Advertising

Our smart Account Based Advertising (ABA) will target your audiences and increase marketing ROI. Find out how ABA can boost your business!

Ensure you're the number one choice for your customers every single time.

Is your business the first one that springs to mind when your customers and prospects think of a solution, service or product you provide?

Account Based Advertising is the secret to making sure you're the number one choice for your customers when they are looking for a solution you provide, through the entire buyer's journey.

What is Account Based Advertising?

Account Based Advertising is targeted messages served directly to your selected customers and prospects when they are surfing the web. By being able to target the right account, with the right message, at the right time, you'll be able to significantly increase your chances of winning the business.

Compared to traditional display advertising, where you select the media you want to advertise in, with ABA you select who to target, for example the top-10 accounts that your sales team prioritize. And your messages will only be shown to these accounts.

We offer a range of Account Based Advertising options, designed to maximise the return on your spend and power-up your sales process.

Download our free ABM whitepaper to find out more and see how easy it is to get started.

Download now

Getting started with Account Based Advertising

Want to test the waters with ABA? Then this Pilot Package is the perfect choice for you. Reach up to 25 accounts with three different ads in a three month campaign - and be up and running in just two weeks.

Start today

How to use Account Based Advertising

The biggest benefit that of ABA compared to traditional ads, is you'll know exactly which ad is presented to which account - something traditional advertising doesn't give you. There are typically two different ways to use ABA:

  • Account-specific advertising. With this approach, you'll have one ad targeting one or account, with a powerful and relevant message speaking to their specific pain points.
  • Industry-focussed advertising. Here you use the same message to target a cluster of accounts, usually in the same industry, who all have similar needs and wants. 

Account Based Advertising is one of your most important components in a multi-channel strategy. For inspiration, read our blog on the benefits of advertising in a marketing mix:

Read our blog

What we offer

With our range of market-leading services, we can help you put your best and most relevant content in front of your key targets, with messaging tailored specifically for them.

The services provided by Vendemore are hosted in an ISO - 27001 certified environment which ensures the safety of your data.